From cups and mugs to water bottles and more; drinkware is a classic promotional item that is always a big hit with recipients. It’s important to find a drinkware option that fits your budget, marketing needs, and vision. Discover 5 reasons drinkware can be an effective advertising and branding tool.
When compared to other popular promotional products, we also found that custom drinkware items are 70% more likely to be kept. That means the average 1,400 impressions drinkware generates is multiplied for even more brand exposure.
Custom drinkware is always a favorite among recipients. The Advertising Specialty Institute found that custom drinkware generates 1,400 impressions over a year on average. That means every time they grab a drink of water, coffee or any other beverage is an opportunity to interact with your brand.
According to ASI, 78% of consumers own promotional drinkware making them one of the most popular and effective branding solutions.
Since drinkware is such a popular item, it can work wonders when trying to raise morale, incentivize corporate goals and encourage healthy habits. Try offering drinkware as a “thank you” to reach sales goals and reach milestones.
Serving a beverage can help attendees feel more relaxed during potentially awkward situations like introductions, meetings, networking events, etc. Try including custom drinkware like mugs for morning meetings over coffee to remind recipients of your brand’s hospitality.
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